SsangYong Motors UK has appointed Kevin Griffin as managing director.
The appointment sees Griffin assume overall responsibility for UK operations, having previously served as sales director.
He replaces Nick Laird who moves on to become CEO of Bassadone Automotive Group, the parent company of SsangYong Motors UK.
Commenting on his appointment, Griffin said: “In spite of the Covid-19 pandemic, we have ambitious plans for the future. In an uncertain and difficult time, we have realigned our business in a way that will promote profitability and growth over the next three years.
“SsangYong now has an array of versatile products available in the UK market, so even in challenging times, I’m confident that SsangYong will do well with its excellent quality vehicles and value for money offering. I am very much looking forward to working to further develop the company with a very passionate team.”