What Van? lands at British Motor Show
Friday, February 1, 2008
New to the show for 2008, the attraction — dubbed What Van? Land — will showcase the latest developments from a wide range of commercial vehicle manufacturers; new models, concepts and conversions. The addition of the LCV area is designed to broaden the appeal of the Motor Show to an even wider audience, including current and prospective LCV owners and fleet managers.
We have joined forces with The British International Motor Show to bring the light commercial vehicle world to the UK's biggest automotive exhibition.
"We are delighted to have the support of What Van? in this exciting development and we are confident that this new addition to the show will prove to be a hit with the LCV community," commented marketing director Kirsty Perkinson. "We also expect that small business owners and self-employed LCV users who are visiting the main area of the show will find What Van? Land directly relevant to them."
Held at ExCeL in London's Docklands, the Motor Show is expected to attract over 550,000 visitors over the event's duration — 23 July until 3 August.