According to the Society of Motor Manufacturers and Traders, the Transit Custom was Britain’s best-selling van in 2018 with 54,806 registrations – over 20,000 more than the next best, the Ford Transit, and over 30,000 more than the third in the list, VW’s Transporter.
Ford says around 20-30% of buyers opt for this Base model.
What attracts them?
Well, it is What Van?’s Medium Van of the Year, offering “unprecedented style, road-handling characteristics and innovative load-carrying solutions”.
The £23,210 price is a draw too, although that’s relative to other models up the range because, for example, rivals such as the What Van? Awards Highly Commended trio of the Citroen Dispatch, Peugeot Expert, Toyota Proace are all cheaper.
Finally, as with any base model, there’s the flexibility for operators to specify the options they want.
The two most popular had been the ‘partial dress up kit (front skid plate and wheel arch covers)’ for £500 and ‘engine underbody protection’ for £250 (both prices exclude VAT), which are sensible, asset-protecting choices, although a removable panel to guard against underside scrapes has now been added.
I’d pick front and rear parking sensors too (£495), but what both the amount of Base units sold and the extra kit specified show is that despite modern advancements in LCV tech, all a lot of people really need is a top-class uncomplicated load-mover.
Report Card: Desirability = 4/5
Base Custom proves you don’t have to offer the world to sell big.
Ford Transit Custom V362 MCA Transit Base 2.0TDCI 280SWB D/Cab In Van Low 130PS 6sp
Official combined consumption 40.9mpg
Our average consumption 39.1mpg
Price (ex VAT) £23,210
Price range (ex VAT) £20,160-£31,665
Service intervals 2yrs/36,000mls
Load length 1,577mm
Load width (min/max) 1,351/1,775mm
Load bay height 1,406mm
Gross payload 804kg
Load volume 3.5m3
Engine size/power 1,995cc/130hp
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