PSA Group has appointed Andy Hall to the newly created role of LCV and strategy director for Peugeot, Citroen, and DS in the UK.
In his new role, he will oversee LCV business for Peugeot and Citroen, as well as oversee general automotive industry strategy for all three brands.
Hall was previously the group’s director of Eurorepar Car Service and the independent aftermarket, responsible for developing the group’s multi-brand aftermarket parts strategy and its independent garage network in the UK.
He said: “I am very excited about my new role. These are challenging times for the whole industry, but I am excited to get properly started and am looking forward to working with my new colleagues.”
PSA Group managing director for the UK and senior vice president Alison Jones said: “I am very happy to welcome Andy into his new role as LCV and strategy director.
“This brand new role outlines our commitment in particular to the LCV sector and our van customers, as we focus on growing our business through our customer experience.
“Andy brings with him a wide breadth of experience and is ideally placed to take on this role. I wish him the very best.”